Global Young Innovators Initiative
Welding Group 1
Our mission is to bring positive change to communities and businesses on a global level. Together, we are determined to devote our full efforts into helping the Welding organization overcome their obstacles. With this, we plan on making a lasting impact in the community, and the people’s lives that are involved.
Along with advancing the Welding business commercially and financially, we hope to upgrade the lives of the workers for the best. We will take on a couple key developmental issues that the business is faced with today, and will solve them to the best of our ability. The tremendous experience we receive this year at the Global Young Innovators program will allow us to face the issues of the Welding business with efficiency.
Taking on the project of developing the Welding business is especially appealing to us, because of the growing amount of people in the community that directly benefit from the business’s actions and efforts. From assisting the orphans and children in the community with their education to caring for sick family members, business owner Hamza Ya’au is unquestionably a man of great integrity and welding prowess.
We believe that advancing the advertising tactics that the business uses is a keystone part of advancing the business as a whole. Along with proposing innovative methods of advertisement, both commercially and by word of mouth, we hope to bring a safer work environment upon the welders. For example, our vision to find funding for welding masks will drastically reduce the threat of the acquisition of sicknesses, injuries, and eye diseases that the business brings with its work. With our efforts to build upon the company’s advertising, safety, and means of communication, we believe that the Hamza’s Welding Company will be impacted long term, and progress exponentially.
See how each day at the summit we are gaining new skills to assist our business partner and transform lives.
Our Global Young Innovators Initiative Business Partner
Maslaha Beauty Salon Statistics
- Business Type: Welding
- Business Owner:Hamza Ya’au
- Location: Wunti market, Bauchi State, Nigeria
- Business Production Capacity: Around twelve (12) projects in a month, including (but not limited to) production of kiosks, doors, windows and gates.
- Number of People Employed: 6
- People Directly Benefitting from the Business: 22
- Employees’ Children who are attending school: 16
Empowering the people of Yelwa with stronger gates, doors, windows and homes. To create stronger businesses for the community and build better lives by offering affordable, high quality welding services to those in need.
Story of the business
Hamza Ya’u, the son of a local farmer, was born in 1985 at Kofar Fada, but then later settled at Yelwa Markaranta of Bauchi. His father could not afford to send him or his thirteen siblings to school. Therefore, he spent most of his time helping his father on the farm during the rainy season.
NEWco Welders was established in July of 2008 after Hamza become part of Leadership Initiatives’; Business Creation Program. During the course Hamza learned how to own and operate a business, and once he received funding for his business idea, Leadership Initiatives provided skills training for Hamza and his employees.
During their skills training sessions, Hamza and his team completed community welding projects to showcase what his business could do, creating demand before it even opened. By August of 2008 Hamza’s welding business was in high demand within the Yelwa Markaranta community. LI’s intervention greatly transformed his life, as well as that of his family. Due to his training in welding, he now earns about N300 – N400 daily, giving him the ability to financially support himself and his family.
This is especially important when a family member is ill or has a special need. He has even been able to help send four of his siblings to school. In addition, Hamza continues to further his own education by enrolling in adult classes that he did not have access to prior to his affiliation with Leadership Initiatives.
The majority of people living in Yelwa are traditionally petty traders and subsistence farmers. The rate of poverty in Yelwa is high, while level of education and employment are low. The welding business has contributed to the development of Yelwa by providing affordable services and showing members of the community that it’s possible to learn the skills to open a business and secure gainful employment.
Hamza Welders currently employs seven people, including the business owner. The employees continue to acquire new skills and are also making a respectable living to support their families. Children who once needed to work can go to school.
The success of the welding business has led Hamza to develop an interest in assisting orphans and other children in the community with their education. By employing and caring for orphans, and helping them with their education, Hamza inspires those around him by trying to solve the problem of youth unemployment one small step at a time.
How We Are Transforming NEWco Welders
And Changing The World
The goal of expanding Hamza Ya’u’s welding business has been the center of our minds for our time here at the Global Young Innovators initiative. As a group, we have been collaborating and calling Hamza and his translator in efforts to settle on what we believe are the most efficient and effective solutions to the problems the business faces.
The first pivotal place for improvement is in the business’s methods of advertising. For all this time, Hamza’s sole strategy of getting the word around about his business is through word of mouth—- something that one should not count on to generate the best sales results. To grow his advertising portfolio, we hope to employ the use of slogans, business cards, flyers, name tags, and radio advertising. This will allow for an immense and immediate increase in the business’s popularity, and we are confident that an increase in profits will come shortly after.
The other keystone place for improving Hamza’s business is through upgrading the communication of his services through the use of diagrams and English. With these upgrades, Hamza will be able to appeal to a more financially diverse pool of consumers, from more illiterate people to richer people who commonly participate in elite business transactions in English.
By improving these two areas of the Welding Business, we are absolutely convinced that a greater realm of success is impending upon Hamza and his community.